We sell on Amazon ourselves. Every tool here started as a spreadsheet one of us was sick of maintaining — so we built the software instead, used it on our own accounts for a year, and then opened it up.
10+ years selling on Amazon
8 figures in sales, across our own brands
Official Amazon Software Partner
It starts with a free look at your business and ends with fewer jobs done by hand. Here are all four steps, before you talk to anyone.
1. We go through your business together. You walk us through how it actually runs today — the reorder calls, the reconciliation, the buyer inbox. We're looking for where your week goes and where your margin leaks. It's a conversation with another seller, not a demo.
2. We tell you what to fix first. You get a straight read: which jobs are worth automating now, which can wait, and what each one costs you to leave alone. If the honest answer is that you don't need us yet, that's the answer you get.
3. We put the right tools in place. Where one of our tools fits, you're running on it in days — set up with your own data, by the people who built it. Where nothing fits, we build for the way your business actually works, or extend one of ours until it does.
4. You run a bigger business on less work. The manual work stops being yours. What you get back is the part that compounds: Growth you can plan for. Better margins, fewer leaks. Systems that keep running without you
Get your free business analysis. The analysis costs nothing and there's nothing to sign. If what you need is smaller than what we build, we'll say so rather than sell you something.
Each one solves a job we hit ourselves. They stand alone — you can use one without the others — and each has its own site, pricing and free trial.
DragonRestock — Inventory & restock planning. Works out what to order and when, lays out the reasoning, and waits for one click. Ends on a decision: the SKU, the quantity, the supplier and the date it has to go out. dragonrestock.com
DragonRefunds — Recovering what Amazon owes you. Audits your settlements for lost, damaged and over-charged inventory, files the claims, and tracks each one until the money actually lands. dragonrefunds.com
DragonReply — Buyer messages, answered. Answers your Amazon buyer messages for you — fast, on-brand and inside Amazon policy. You keep the review rating and get your mornings back. dragonreply.ai
DragonBot — Talk to your Amazon account. Plugs Seller Central straight into Claude or ChatGPT, so you just ask — in the chat you already use — about orders, ads, inventory, reviews or buyer messages, and get an answer instead of homework. getdragonbot.com
The four above are the ones we hit first. They're not the only things we build. If the job eating your week is specific to how your business runs, we'll build for it — either as a custom tool, or by extending one of ours to fit the way you actually work.
A tool built around your process, not a template
Extensions to a Dragon tool you already use
Automations that join up the systems you already pay for
Tell us what you need
We're a small studio, so we can take these conversations properly. You'll speak to someone who builds the tools, not a sales team.
You want part of your business automated. You already know which parts of your week are manual — the reorder maths, the reconciliation, the inbox. Tell us what it is. Sometimes the answer is a tool we already ship, and sometimes it's something we've been meaning to build.
You think there's a better way to run it. You can't point at one broken task, but you can feel that the framework is wrong: reports nobody reads, decisions made on instinct, numbers that disagree. That's the conversation we find most interesting.
We're not an agency and we don't sell hours. If what you need is a tool, we'll point you at it. If it doesn't exist yet, we'll tell you that too.
WhatsApp is fastest — it comes straight to the founder. Email works just as well if you'd rather write it out.
Message us on WhatsApp: +972 54 209 6368
Send an email: info@dragonlabshq.com
Dragon Labs builds software for Amazon sellers. We run seller accounts ourselves, and every tool we sell started as a job we were doing by hand.